WHY VOTE YES ON MEASURE C?
Measure C guarantees secure local support for critical public safety services with no increase in taxes.
Measure C ensures ongoing local support for voters’ highest priorities – protecting public safety and infrastructure.
-
Renews a half-cent sales tax already approved by Merced voters, which passed overwhelmingly in 2006.
-
Strengthens the protections in the existing measure by guaranteeing the funds will be used for public safety services.
-
Guarantees that funding for critical public safety services, such as police and fire, can’t be diverted to lower priorities.
Measure C does not increase taxes.
-
Extends an existing voter-approved tax that has been in place since 2006.
-
Expires after 20 years unless renewed by voters.
-
Keeps the funding in Merced – it can’t be stolen by politicians in Sacramento or Washington.
Measure C gives Merced's essential services secure ongoing funding, without imposing new taxes.
-
Guarantees continued funding for numerous officers in the city of Merced – without it, these officers could be lost.
-
Guarantees continued funding for ongoing road repair and improvements – without it, roads could continue to decline.
-
Guarantees continued support for vital emergency services – without it, fire and medical emergency response times will be longer.
Measure C guarantees that the revenues raised are only spent the way voters intended.
-
Includes citizen oversight committee to monitor spending of the revenue raised.
-
Guarantees that funding can’t be diverted by politicians for other, lower priorities.
-
Ensures consistent public safety funding won’t be held hostage to budget or political games.
Merced needs secure ongoing revenue for public safety and emergency services. Measure C ensures these critical services are protected with no increase in taxes.
MORE INFORMATION ON MEASURE C
Please visit the links below for more information on Measure C:
City Attorney's Impartial Analysis of Measure C