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Public safety funding is at risk.

Measure C is an existing half-cent sales tax in the City of Merced that funds local public safety and infrastructure. It was approved by Merced's voters in 2006.


Measure C is expiring and is back on the ballot this year! Voting Yes on C will renew the existing funding and ensure that it is spent on critical public safety needs. Without renewing Measure C, Merced will lose 32 public safety officers and critical funding that will lengthen emergency response times. 

We need your help to renew Measure C funding for a safer Merced.

Vote Yes on C on or before March 5th!

Image by Scott Rodgerson


There are many ways you can help. 

Sign up for a yard sign! 

Volunteer for a community walk!

Tell your friends and family to vote

Yes on Measure C!


Merced City Firefighters Association

Merced Police Officers Association

Merced Boosters

Merced Area Police Sergeants (MAPS)

North Valley Labor Federation

League of Women Voters
Merced County Association of Realtors

Merced County Hispanic Chamber of Commerce

Merced County Indian Chamber of Commerce
Merced Downtown Neighborhood Association

Merced County Supervisor Darron McDaniel

Assemblymember Esmeralda Soria

Merced County Supervisor Josh Pedrozo

Mayor of Merced Matt Serratto

City of Merced Councilmember Shane Smith

City of Merced Councilmember Ronnie De Anda

City of Merced Councilmember Sarah Boyle

Priya Lakireddy, Merced City School District Board Member

Former Mayor of Merced Mike Murphy

Former CA State Assemblymember Adam Gray

Peg Larson, TransCounty Title Company

Raquel Rios, Merced Police Officers Association

Chad Englert, President, Merced City Firefighters Assoc.

Annissa Fragoso

Robert Dylina

J&H Farms

Robert Matsuo

Mark Purnell

Andrew Alkema

Eric Hamm

Mary Camper

partial list

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